Tennis Industry United

Tennis in America: Growth and Opportunity

American tennis continues to rise! Here's what you need to know:

  • Record-Breaking Participation: More Americans than ever are hitting the courts – nearly 24 million played in 2023.

  • Welcoming to All: Tennis is getting more diverse, with 40% of players identifying as non-white.

  • Room to Grow: 25 million Americans are eager to try tennis, meaning huge expansion potential.

  • Focus on the Future: While overall participation is up, we need fresh strategies to get more kids (6-17) involved as competition from other sports grows.

 

Want to learn more? Dive into the National Tennis Participation Report (PAC Study) for 2023 for in-depth analysis and exciting new initiatives.

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