USTA Privacy Policy

Effective Date: April 27, 2023

Last revised: April 27, 2023

 

Our Contact Information

United States Tennis Association Incorporated Address: Attn: Customer Care, 2500 Westchester Avenue, Suite 411 Purchase, NY 10577

 

Phone Number: (1-800-990-8782)

Email Address: customercare@usta.com

 

Introduction

United States Tennis Association Incorporated and all affiliates listed below under “Entities Covered by This Privacy Notice” (collectively “USTA”, “we”, “us”, “our”) take the protection of personal data (“Personal Data”) very seriously. Please read this privacy notice (the “Notice”) to learn what we are doing with your Personal Data, how we protect it, and what privacy rights you may have under applicable data protection and privacy laws.

 

USTA is a non-profit organization based in the United States. As such, some data-protection laws may not apply or may only partially apply to it. In recognition of the importance of responsible data stewardship, USTA may take privacy measures that exceed its legal obligations, including making affirmative statements within this notice regarding its role and processing of personal data in line with those data-protection laws. In doing so, it does not voluntarily submit to the jurisdiction of any law to which it is not otherwise subject, or which would not otherwise be applicable.

 

What is Covered by this Privacy Notice?

This Notice addresses data subjects (which includes both individuals and households) whose Personal Data we collect directly (for example, via our website and mobile apps), receive from our partners, or process to promote our products and services. 

 

What is Not Covered by this Privacy Notice?

Human Resources Personal Data

This Notice does not apply to the Personal Data of employees, job applicants, contractors, business owners, directors, officers, and medical staff of USTA.

 

Information Which Does Not Constitute Personal Data

If we do not maintain information in a manner that identifies, relates to, describes, is reasonably capable of being associated with, or could be reasonably linked, directly or indirectly, with a particular individual or household, such information is not considered Personal Data and this Policy will not apply to our processing of that information.

 

What Can You Find in this Notice?

This Notice tells you, among other things:

 

General Information

Do we collect Personal Data?

YES. Some categories include contact and demographic information relating to our members; information on tennis players, officials, and matches; and contact and demographic information relating to our partners’ members and customers.

 

Click here to know which categories of Personal Data we collect and how we obtain them.

 

Do we sell or share Personal Data?

You may wonder why USTA would sell or share information about you. USTA is a mission-driven non-profit organization. As such, we only provide/share/exchange your information to third parties if we believe that doing so will advance our mission of promoting and developing the growth of tennis in the United States. These disclosures may fall under broad legal definitions of “selling” or “sharing”, even though they may be quite different from the activities of a commercial data broker. For example, we might “sell” your Personal Data by sending a list of participants to another tennis organization, which then provides us a list of their related data in return. USTA does not charge a fee for its data exchanges. We have accordingly included this information to comply with laws like the CCPA, and to ensure that you have a complete and accurate understanding of how we use your information. If you have any questions about how USTA handles your Personal Data, please do not hesitate to contact us.

 

Click here to opt out of the sale of your Personal Data.

 

Tracking

Do we use cookies or similar tracking technologies on our website?

YES

 

Click here to read our cookie notice.

 

Do we use cookies or similar tracking technologies in our app?

YES

 

Click here to read our cookie notice.

 

Do we track your activities in other websites?

YES

 

Click here to read our cookie notice.

 

Privacy Rights

Can you request to receive a copy of the Personal Data we have collected about you?

YES

 

Click here to learn how.

 

Can you withdraw your consent to our processing of your Personal Data?

NO

 

We rely on lawful bases other than consent to process your Personal Data, such as our need to perform a contract with you or our legitimate interests. Click here to learn more about our choice of legal bases.

 

Can you request to have your data deleted?

YES

 

Click here to learn how.

 

Can you request not to have your data shared or “sold”? 

In certain instances, yes, in other instances sharing data is a condition of participation.

 

Click here to learn how to opt out of the sale of your personal information. 

 

Do we discriminate you for exercising your privacy rights?

NO

 

Click here to learn more about your right not to be discriminated.

 

Security

Do we protect your Personal Data?

YES

 

Click here to learn more about how we protect your Personal Data.


Our Role With Respect to Your Personal Data

Within the scope of this notice, USTA acts as a data controller for the Personal Data we process. This means that we decide how and why Personal Data is collected and further processed.

 

Entities Covered by this Privacy Notice

This Notice covers USTA and the following affiliate entities (the “Affiliates”):

  • USTA National Tennis Center Incorporated
  • USTA Foundation Incorporated
  • USTA Player Development Incorporated
  • US Open Series LLC

 

Lawful Bases for Processing

We must have a valid reason to use your Personal Data. This is called the "lawful basis for processing".

 

We may process your Personal Data on the basis of:

  • the need to perform a contract with you;
  • our legitimate interests or those of a third party, such as our interest in recruiting and retaining members;
  • the need to comply with the law; or
  • any other ground, as required or permitted by law.

 

What Personal Data We Process and How We Obtain It

The table below describes the categories of Personal Data we have collected about you in the last twelve months.

Personal Data We Collect, Process, or Store How We Obtain It

Member and Participant Data

Information about our members and program participants, such as names, birth date, aliases, postal addresses, online usernames, IP addresses, demographic data, email addresses, phone number, gender, and other similar identifiers.

Through the registration process on our website and in our mobile apps.

Customer Lists

Information about consumers, participants and customers of our partners, such as names, aliases, postal addresses, online usernames, IP addresses, demographic data, email addresses, court reservation information, program registration and participation, and other similar identifiers.

Through USTA Sections, third-party businesses and other organizations with which we partner.

Program, League, and Competition Information

Information about player registration and participation, rankings, ratings, tournament and league results, scores, match statistics, team rosters, draw sheets and other participation identifiers. 

Through direct data collection, such as information that consumers provide when they sign up for our tournaments, as well as from third-party businesses and other organizations with which we partner.

Internet Activity Data

Browsing history, search history, and other information on consumer interactions with our website.

Cookies and related tracking technologies.

We will not collect additional categories of Personal Data without informing you.

 

Cookies

A “cookie” is a small file stored on your device that contains information about your device. We may use cookies to provide basic relevant ads, website functionality, authentication (session management), usage analytics (web analytics), to remember your settings, and to generally improve our website.

 

We use session and persistent cookies. Session cookies are deleted when you close your browser. Persistent cookies may remain even after you close your browser, but always have an expiration date. Most of the cookies placed on your device through our website are first-party cookies which are placed directly by us. Other parties, such as Google, may also set their own (third-party) cookies through our website. Please refer to the policies of these third parties to learn more about the way in which they collect and process information about you.

 

If you would prefer not to accept cookies, you can change the setup of your browser to reject all or some cookies. Note, if you reject certain cookies, you may not be able to use all features of our services. For more information, please visit https://www.aboutcookies.org/.

 

You may also set your browser to send a Do Not Track (DNT) signal. For more information, please visit https://allaboutdnt.com/. Please note that our services do not have the capability to respond to “Do Not Track” signals received from web browsers.

 

For more information about our use of cookies, please see our cookie notice.

 

For What Purposes Do Use Your Personal Data? 

We may process your Personal Data for the following purposes:

  • Operating and improving our website and mobile apps;
  • Hosting events, such as USTA tennis tournaments and programs;
  • Creating and maintaining tennis records and statistics;
  • Customizing the user experience and providing you with products and services you request, processing orders, and
  • Serving our existing member base, participants and recruiting new members and tennis enthusiasts in carrying out our business purpose.

 

How Long We Keep Your Personal Data

We will retain your Personal Data for as long as is necessary to fulfil the purpose for which we collected your Personal Data and any other permitted linked purpose and in compliance with our data retention policies. For example, we will retain and use your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies. 

 

If your Personal Data is used for more than one purpose, we will retain it until the purpose with the longest retention period expires; but we will stop using it for the purpose with a shorter retention period once that period expires. Our retention periods are also based on our business needs and good practice.

 

Your Personal Data may need to be retained in our backup systems on a monthly basis. This may be the case even when you or a Supervisory Authority has validly asked us to delete your Personal Data or when we do not no longer have a legal basis for processing such Personal. Please note that our backups are protected, and we have implemented a system to remind us to delete again the data when we restore a backup to production systems.

 

Sharing Personal Data with Third Parties

The following table describes, in the last twelve months, the categories of information we have disclosed to third parties for business purposes, and the categories of those third parties. It also describes the categories of information we share with third parties, and the categories of those third parties.

Information Disclosed? Personal Data Disclosed for Business Purposes? Disclosed? Personal Data Sold?
Category Yes/No Categories of Third Parties Recieving Personal Data Yes/No Categories of Third Parties Receiving Personal Data
Member, Participant or Consumer Information Yes
  • Vendors and other subprocessors
  • Other tennis organizations
Yes Our Sections and other selectg partners
Customer and member lists Yes
  • Vendors and other subprocessors
No N/A
Player, participants, and match, competition information Yes
  • The International Tennis Federation for use on worldtennisnumber.com
  • Other tennis organizations
  • Vendors and other subprocessors
No N/A
Internet activity data Yes
  • Vendors and other subprocessors
Yes
  • Ad-serving and traffic measurement services

When you use our services, certain third parties may collect Personal Data about your online activities over time and across different websites or online services. Please refer to the policies of these third parties to learn more about the way in which they collect and process information about you.

 

Other Disclosures of Your Personal Data

We may disclose your Personal Data to the extent required by law, or if we have a good-faith belief that we need to disclose it in order to comply with official investigations or legal proceedings (whether initiated by governmental/law enforcement officials, or private parties). If we have to disclose your Personal Data to governmental/law enforcement officials, we may not be able to ensure that those officials will maintain the privacy and security of your Personal Data.

 

We may disclose your Personal Data to our subsidiaries or affiliates, but only if necessary for business purposes, as described in the section above.

 

We reserve the right to use, transfer, sell, and share aggregated, anonymous data for any legal purpose. Such data does not include any Personal Data. The purposes may include analyzing usage trends or ways to improve regional tennis programming.

 

What Privacy Rights Do You Have? 

You may have rights regarding your Personal Data that we collect and process. The exact rights that you have will vary based on your location and other jurisdictional considerations. In this section, we describe some of the rights that could apply to you and then we explain how you can exercise those rights.

 

Right to Know What Happens to Your Personal Data

This is called the right to be informed. It means that you have the right to obtain from us all information regarding our data processing activities that concern you or your child, such as how we collect and use your Personal Data, how long we will keep it, and who it will be shared with, among other things.

 

We are informing you of how we process your Personal Data with this Notice.

 

Right to Know What Personal Data USTA Has About You

This is called the right of access. This right allows you to ask for full details of the Personal Data we hold on you.

 

You have the right to obtain from us, including confirmation of whether or not we process Personal Data concerning you or your child, and, where that is the case, a copy or access to the Personal Data and certain related information.

 

Once we receive and confirm that the request came from you or your authorized agent, we will disclose to you:

  • The categories of your Personal Data that we process;
  • The categories of sources for your Personal Data;
  • Our purposes for processing your Personal Data;
  • Where possible, the retention period for your Personal Data, or, if not possible, the criteria used to determine the retention period;
  • The categories of third parties with whom we share your Personal Data;
  • If we carry out automated decision-making, including profiling, meaningful information about the logic involved, as well as the significance and the envisaged consequences of such processing for you;
  • The specific pieces of Personal Data we process about you in an easily-sharable format;
  • If we sold or disclosed your Personal Data for a business purpose, the categories of Personal Data and categories of recipients of that Personal Data for both sale and disclosure;
  • If we rely on legitimate interests as a lawful basis to process your Personal Data, the specific legitimate interests; and

Under some circumstances, we may deny your access request. In that event, we will respond to you with the reason for the denial. 

 

Right to Change Your Personal Data 

This is called the right to rectification. It gives you the right to ask us to correct without undue delay anything that you think is wrong with the Personal Data we have on file about you or your child, and to complete any incomplete Personal Data.

 

If your account settings do not allow you change the information yourself, please contact us and we will do our best to change the Personal Data for you.

 

Right to Delete Your Personal Data

This is called the right to erasure, right to deletion, or the right to be forgotten. This right means you can ask for your Personal Data to be deleted.

Sometimes we can delete your information, but other times it is not possible for either technical or legal reasons. If that is the case, we will consider if we can limit how we use it. We will also inform you of our reason for denying your deletion request.

 

Right to Ask Us to Limit How We Process Your Personal Data

This is called the right to restrict processing. It is the right to ask us to only use or store your Personal Data for certain purposes. You have this right in certain instances, such as where you believe the data is inaccurate or the processing activity is unlawful. You can take steps to limit our use of your data by changing your settings in our preference center located at: https://www.usta.com/en/home/myaccount/notifications.html

 

Right to Ask Us to Stop Using Your Personal Data

This is called the right to object. This is your right to tell us to stop using your Personal Data. You have this right where we rely on a legitimate interest of ours (or of a third party). You may also object at any time to the processing of your Personal Data for direct marketing purposes.

 

We will stop processing the relevant Personal Data unless: (i) we have compelling legitimate grounds for the processing that override your interests, rights, or freedoms; or (ii) we need to continue processing your Personal Data to establish, exercise, or defend a legal claim.

 

Right to Port or Move Your Personal Data

This is called the right to data portability. It is the right to ask for and receive a portable copy of your Personal Data that you have given us or that you have generated by using our services, so that you can:

  • Move it;
  • Copy it;
  • Keep it for yourself; or
  • Transfer it to another organization.

We will provide your Personal Data in a structured, commonly used, and machine-readable format. When you request this information electronically, we will provide you a copy in electronic format.

 

Right to Non-Discrimination

We will not discriminate against you for exercising any of your privacy rights. Unless the applicable data protection laws permit it, we will not:

  • Deny you goods or services;
  • Charge you different prices or rates for goods or services, including through granting discounts or other benefits or imposing penalties;
  • Provide you a different level or quality of goods or services; or
  • Suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services.

 

Your Right to Opt Out of the Sale of Personal Data

You have the right to ask us to not sell your Personal Data at any time, referred to as the right to opt out. To exercise the right to opt-out, you may submit a request to us via the following: https://www.usta.com/en/home/about-usta/who-we-are/national/usta-privacy-policy/usta-right-to-delete.html

 

Once you make an opt-out request, we will not ask you to reauthorize sale of your Personal Data for at least twelve months. However, if you change your mind, you may opt back into Personal Data sales at any time by using the contact details below. We will only use Personal Data you provide us in an opt-out request to review and comply with the request.

 

Sharing Data as a Condition of Participation in Certain Programs

As a condition of participating in certain programs, such as competitions,  tournaments, and other programs or events, you acknowledge and agree that certain personal information, which varies based on program or event type, but may include name, team roster, draw sheets, match results, Sectional Association affiliation, rating,  ranking, or other data points will be shared with USTA processors including but not limited to TennisLink, Serve Tennis, and with worldtennisnumber.com.  Sharing this information is an essential requirement of certain programs and events, such as competition, administration, tournament management and results and ratings and rankings. If you do not agree to sharing and publishing of the data with these entities immediately stop using USTA services or products and contact the USTA.

 

How Can You Exercise Your Privacy Rights?

To exercise any of the rights described above, please submit a request by either:

  1. Calling us at 1-800-990-8782
  2. Contacting us by email at customercare@usta.com
  3. Writing to us at: United States Tennis Association, Attn: Customer Care, 2500 Westchester Avenue Suite 411, Purchase, New York 10577; or
  4. Filling out this online form: https://www.usta.com/en/home/about-usta/who-we-are/national/usta-privacy-policy/usta-right-to-delete.html

 

Verification of Your Identity

In order to correctly respond to your privacy rights requests except requests to stop the sale of your Personal Data, we need to confirm that YOU made the request. Consequently, we may require additional information to confirm that you are who you say you are.

 

For requests submitted via password-protected accounts, your identity is already verified. For requests sent by other means, we will verify your identity via a combination of personal identifiers.

 

We will only use the Personal Data you provide us in a request to verify your identity or authority to make the request.

 

Verification of Authority

If you are submitting a request on behalf of somebody else, we will need to verify your authority to act on behalf of that individual. When contacting us, please provide us with proof that the individual gave you signed permission to submit this request, a valid power of attorney on behalf of the individual, or proof of parental responsibility or legal guardianship. Alternatively, you may ask the individual to directly contact us by using the contact details above to verify their identity with USTA and confirm with us that they gave you permission to submit this request.

 

Response Timing and Format of Our Responses

We will confirm the receipt of your request within ten (10) business days and, in that communication, we will also describe our identity verification process (if needed) and when you should expect a response, unless we have already granted or denied the request.

 

Please allow us up to a month to reply to your requests (except requests to stop selling your Personal Data) from the day we received your request. If we need more time (up to 90 days in total), we will inform you of the reason why and the extension period in writing. 

 

We will act upon your request to opt-out from selling your Personal Data within fifteen (15) business days. We will also notify the third parties to whom we sold your Personal Data of your request and instruct them not to further sell your Personal Data. We will inform you about this in ninety (90) days from the receipt of your request.

 

If we cannot satisfy a request, we will explain why in our response. For data portability requests, we will choose a format to provide your Personal Data that is readily useable and should allow you to transmit the information from one entity to another entity without difficulty.

 

We will not charge a fee for processing or responding to your requests. However, we may charge a fee if we determine that your request is excessive, repetitive, or manifestly unfounded. In those cases, we will tell you why we made that determination and provide you with a cost estimate before completing your request.

 

Privacy of Children

Our website and services are not directed at, or intended for use by, children under the age of 13. We do not knowingly collect personal information from children under the age of thirteen. If personal information is collected relating to children under the age of thirteen, it is collected from parents or other authorized adults. If in the future, we collect personally identifiable information from children, we will do so in compliance with the Children's Online Privacy Protection Act of 1998 (15 U.S.C. 6501 et seq.). The Internet offers children wonderful educational and entertainment resources. Your guidance and involvement are essential to help ensure that children have a safe and rewarding online experience. We encourage you to visit the Direct Marketing Association’s Web site (www.the-dma.org) and explore the Get CyberSavvy! Program as well as the GetNetWise Web site (www.getnetwise.org) to learn more about parental control tools.

 

Registration Data

In order to access some of the services, programs, applications or sweepstakes offered by the USTA, you may be required to register and/or provide personal information, such as name, email, telephone number and birthdate (“Registration Data”).  Although information may be required to participate in certain activities or promotions, participants provide that information voluntarily. By registering, you agree to: (i) provide true, accurate and complete information about yourself as prompted by the registration form; and (ii) maintain and promptly update the Registration Data to keep it true, accurate, current and complete. You acknowledge and agree the USTA shall have no liability associated with or arising from your failure to maintain accurate Registration Data, including, but not limited to, your failure to receive critical information about the site or any mobile service or your account. You further agree the USTA is authorized to verify such Registration Data through its own records as well as those of third parties.  Any suspected abuse of your Registration Data should be reported to the USTA.  

 

Text/SMS Notifications

You may subscribe to USTA text messaging/SMS notifications in the United States. These messages may include, for example, notifications regarding USTA programs, your orders or special offers. By subscribing to USTA text notifications, you agree to receive automated text messages from USTA about its products and services at the phone number you provided when you subscribed, and that the messages may be sent via automated telephone dialing system or other technology. This mobile text program is intended for individuals over the age of 13. Message amounts and frequency may vary. Consent is not a condition of any purchase. Message and data rates may apply. Reply STOP to opt-out and HELP for customer support. For additional assistance, you may contact us at customercare@usta.com. You may receive an additional text message confirming your decision to opt-out. You understand and agree that attempting to opt-out by any means other than texting the opt-out command above is not a reasonable means of opting out. Carriers are not liable for delayed or undelivered messages.

 

Publication of Information

As a condition of participating in certain programs, such as leagues, tournaments, and other programs or events, you acknowledge and agree that certain personal information, which varies based on program or event type, but may include name, team roster, draw sheets, match results, Sectional Association affiliation, rating,  ranking, or other data points may be displayed and/or published within USTA properties TennisLink, Serve Tennis, or through any other system that the USTA or a third-party affiliate employs to store and display similar information, such as worldtennisnumber.com.  This information is publicly searchable.  The publication of this information is an essential requirement of certain programs and events, such as league administration, tournament management and results and ratings and rankings. If you do not agree to sharing and publishing of the data immediately stop using USTA services or products and contact the USTA.

 

ITF World Tennis Number

The ITF World Tennis Number (WTN) provides a global standard for players. It is a 40-1 scale, with 40 being a beginner player and 1 being an elite professional. This scale is for all players, regardless of age, gender, or ability. Players will have separate ITF World Tennis Numbers for singles and doubles. ITF World Tennis Number was developed by the International Tennis Federation (ITF). The ITF is the international governing body of tennis that works with national associations worldwide to support the growth of the sport. For more information on USTA’s participation with the World Tennis Number see (https://www.usta.com/en/home/organize/program-resources/national/itf-world-tennis-number.html).

 

Participation in USTA, ITF, and additional USTA partner events will count toward a player’s WTN rating. Players must have match results in order to generate an initial rating. Your WTN rating may appear on USTA.com, TennisLink.com, and additional USTA properties as well as on worldtennisnumber.com, and third party tennis sites who are licensed to do so. Worldtennisnumber.com is owned and operated by the ITF and is governed by ITF privacy notices which can be found at: https://www.itftennis.com/en/about-us/privacy-notices/?type=privacy-notices

 

Data Integrity & Security

We are strongly committed to keeping your Personal Data safe. We have implemented and will maintain technical, administrative, and physical measures that are reasonably designed to help protect your Personal Data from unauthorized processing. Unauthorized processing includes unauthorized access, exfiltration, theft, disclosure, alteration, or destruction. Some of those measures include masking and we also have dedicated teams to look after information security and privacy. 

 

Right to Lodge a Complaint with a Supervisory Authority

If the event GDPR applies to our processing of your Personal Data, you have the right to lodge a complaint with a supervisory authority if you are not satisfied with how we process your Personal Data.

 

Specifically, you can lodge a complaint in the Member State of the European Union of your habitual residence, place of work, or the alleged violation of the GDPR.

 

Users Outside the United States

The USTA is the national governing body for the sport of tennis in the United States.   This Site is directly solely towards users who reside in the United States.  If you choose to use this website from outside the United States, you are consenting to the collection, storage, processing, and transfer of your information in and to the United States, pursuant to the laws of the United States.

 

Notwithstanding the forgoing, similar to the processes described above, the USTA will honor the following requests from users:

         i.            If the processing of personal data is based on your consent, the right to withdraw consent for future processing of that data.

        ii.            The right to request from USTA access to and rectification of your personal data.

        iii.            Subject to reasonable limitations, the right to request restriction of the processing of your personal data.

        iv.            Subject to reasonable limitations, the right to request erasure of your personal data.

 

You may contact USTA using any of the methods described in the “How to Contact Us” section of this Policy.

 

 Links to Other Web Sites

You should be aware that when you are on the Site you could be directed to other sites beyond our control. For example, if you "click" on a banner advertisement, the "click" may take you off the Site onto a different Web site. This includes links from advertisers, sponsors and partners that may use the Site’s logo as part of a co-branding agreement. These other Web sites may send their own cookies to you, independently collect data or solicit personal information and may or may not have their own published privacy policies. If you visit a Website that is linked to our Site, you should consult that site’s privacy policy before providing any personal information. Please note that the USTA Family of Companies are not responsible for the privacy practices of third parties.

 

Other Terms

Your use of this Site is subject to the Terms and Conditions of Use. If you choose to use this Site, your visit and any dispute over privacy and data collection is subject to this Privacy Policy and our Terms and Conditions of Use including limitations on damages and application of the law of the State of New York.

 

Changes to this Notice

If we make any material change to this Notice, we will post the revised Notice to this web page. We will also update the “Effective” date. By continuing to use our services after we post any of these changes, you accept the modified Notice.

 

Contact Us

If you have any questions about this Notice or our processing of your Personal Data, or want to submit a verifiable consumer request, please write to our privacy team by email at customercare@usta.com or call at 1-800-990-8782  or by postal mail at:

United States Tennis Association Incorporated

Attn: Customer Care

2500 Westchester Avenue, Suite 411

Purchase, New York 10577

 

Please allow up to four weeks for us to reply.

Welcome

Welcome to www.usta.com. This site (the “Site”) is owned by United States Tennis Association Incorporated (the "USTA") and is operated by and on behalf of the USTA and its affiliated companies, including USTA National Tennis Center Incorporated, USTA Foundation Incorporated, and US Open Series LLC (collectively, the “USTA Family of Companies,” “we” “us” or “our”).

Please note that this Privacy Policy, except for the portions of this Privacy Policy describing the collection of information through this Site, does not cover the privacy practices of USTA sections or districts, which operate independently.  USTA sections and districts may collect, use and share your personal information in different ways from those described in this Privacy Policy.

This Privacy Policy is designed to tell you about our practices regarding collection, use and disclosure of information that we may collect from and about you.  Please be sure to read this entire Privacy Policy before using or submitting information to this Site.

 

Your Consent

By using this Site, you agree with the terms of this Privacy Policy. Whenever you visit this Site, you consent to the collection, use and disclosure of that information in accordance with this Privacy Policy, the Terms of Use and any specific provisions of this Site that may be presented at the time information is collected.

 

About Children

The Site is a general audience site. We do not knowingly collect any personal information from children under the age of thirteen on the Site. If in the future, we collect personally identifiable information from children, we will do so in compliance with the Children's Online Privacy Protection Act of 1998 (15 U.S.C. 6501 et seq.). The Internet offers children wonderful educational and entertainment resources. Your guidance and involvement are essential to help ensure that children have a safe and rewarding online experience. We encourage you to visit the Direct Marketing Association’s Web site (www.the-dma.org) and explore the Get CyberSavvy! Program as well as the GetNetWise Web site (www.getnetwise.org) to learn more about parental control tools

 

Registration Data

In order to access some of the services, applications or sweepstakes offered by the USTA, you may be required to register and/or provide personal information, such as name, email, telephone number and birthdate (“Registration Data”).  Although information may be required to participate in certain activities or promotions, participants provide that information voluntarily.

By registering, you agree to: (i) provide true, accurate and complete information about yourself as prompted by the registration form; and (ii) maintain and promptly update the Registration Data to keep it true, accurate, current and complete. You acknowledge and agree the USTA shall have no liability associated with or arising from your failure to maintain accurate Registration Data, including, but not limited to, your failure to receive critical information about the site or any mobile service or your account. You further agree the USTA is authorized to verify such Registration Data through its own records as well as those of third parties.  Any suspected abuse of your Registration Data should be reported to the USTA.  

 

Text/SMS Notifications

You may subscribe to USTA text messaging/SMS notifications in the United States. These messages may include, for example, notifications regarding USTA programs, your orders or special offers. By subscribing to USTA text notifications, you agree to receive automated text messages from USTA about its products and services at the phone number you provided when you subscribed, and that the messages may be sent via automated telephone dialing system or other technology. This mobile text program is intended for individuals over the age of 13. Message amounts and frequency may vary. Consent is not a condition of any purchase. Message and data rates may apply. Reply STOP to opt-out and HELP for customer support. For additional assistance, you may contact us at customercare@usta.com. You may receive an additional text message confirming your decision to opt-out. You understand and agree that attempting to opt-out by any means other than texting the opt-out command above is not a reasonable means of opting out. Carriers are not liable for delayed or undelivered messages.

 

Publication of Information

As a condition of participating in certain programs, such as leagues, tournaments, and other programs or events, you acknowledge and agree that certain personal information, which varies based on program or event type, but may include name, team roster, draw sheets, match results, Sectional Association affiliation, rating,  ranking, or other data points may be displayed and/or published within USTA properties TennisLink, Serve Tennis, or through any other system that the USTA or a third-party affiliate employs to store and display similar information, such as worldtennisnumber.com.  This information is publicly searchable.  The publication of this information is an essential requirement of certain programs and events, such as league administration, tournament management and results and ratings and rankings. If you do not agree to sharing and publishing of the data immediately stop using USTA services or products and contact the USTA.

 

ITF World Tennis Number

The ITF World Tennis Number (WTN) provides a global standard for players. It is a 40-1 scale, with 40 being a beginner player and 1 being an elite professional. This scale is for all players, regardless of age, gender, or ability. Players will have separate ITF World Tennis Numbers for singles and doubles. ITF World Tennis Number was developed by the International Tennis Federation (ITF). The ITF is the international governing body of tennis that works with national associations worldwide to support the growth of the sport. For more information on USTA’s participation with the World Tennis Number see (https://www.usta.com/en/home/organize/program-resources/national/itf-world-tennis-number.html).

Participation in USTA, ITF, and additional USTA partner events will count toward a player’s WTN rating. Players must have match results in order to generate an initial rating. Your WTN rating may appear on USTA.com, TennisLink.com, and additional USTA properties as well as on worldtennisnumber.com, and third party tennis sites who are licensed to do so. Worldtennisnumber.com is owned and operated by the ITF and is governed by ITF privacy notices which can be found at: https://www.itftennis.com/en/about-us/privacy-notices/?type=privacy-notices.

 

Active Information Collection

Like many Web sites, this Site actively collects information from its visitors both by asking them specific questions and by permitting them to communicate directly with us via e-mail, feedback forms, social media and so forth. Some of the information that you submit may be personally identifiable information (that is, information that can be uniquely identified with you, such as your full name, address, e-mail address, phone number and so on).

Some areas of this Site may require you to submit information in order for you to benefit from the specified features (such as newsletter subscriptions, tips/pointers, order processing and so forth) or to participate in a particular activity (such as sweepstakes or other promotions and so forth). You will be informed at each information collection point what information is required and what information is optional.

 

Information From Other Sources

From time to time we, and/or our operational partners may receive information about you from other sources and add it to the data previously collected about you.

 

Passive Information Collection

As you navigate through this Site and/or receive emails in connection with this Site, certain information may be passively collected (that is, gathered without your actively providing the information) using various technologies and means, including, without limitation, those described below:

 

IP Addresses and Automatic Information

We may collect IP addresses and/or automatic information for purposes of system administration and to report aggregate information to our advertisers and sponsors. An IP address is a number that is automatically assigned to your computer whenever you access the Internet. Our computers identify your computer by its IP address. When you request Web pages from the Site, our computers log your IP address.

Automatic information is information collected by our computers when you request Web pages from the Site. Automatic information may include such information as the page served, the time, the source of the request, the type of browser making the request, the preceding page view and other such information. When analyzed, this data helps us analyze how visitors arrive at the Site, what type of content is most popular, what type of visitors in the aggregate are interested in particular kinds of content and advertising, and the like.

 

How We Use Cookies and Other Tracking Technologies

As with many websites, this Site and our online services (such as our emails) may use a standard technology called a “cookie” and other similar technologies (such as, pixels and web beacons), which are small data files that are transferred to your computer when you use this Site. These technologies automatically identify your browser whenever you interact with the Site.

 

Categories of Cookies

We use cookies for the following types of purposes:

Strictly necessary cookies. These are cookies that are required for the operation of the Site.

Performance cookies.  These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our Site. They help us to know which pages are the most and least popular and see how visitors move around the Site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not know when you have visited our Site and will not be able to monitor its performance.

Functional cookies. These are used to recognize you when you return to the Site. This enables us to personalize our content for you and remember your preferences.

Targeting cookiesThese cookies may be set through our Site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant advertisements on other sites. They do not store directly personal information, but are based on uniquely identifying your browser and device. If you do not allow these cookies, you will experience less targeted advertising.

You can find more information about the individual cookies we use and the purposes for which we use them in the tables below:

 

Strictly necessary cookies:

Organization

Cookie

Description

USTA

AWSALB;

AWSALBCORS

Used with the Amazon Web Services load balancer application and to preserve user session state across page requests.

 

 

PHPSESSID

 

Performance cookies:

Organization

Cookie

Description

Google Analytics

_gaxxxx

 

Google Analytics is a web analytics service provided by Google, Inc., to help us see how our website is used. The data collected by Google Analytics is used to analyze how frequently the same people revisit the website, how the website is found, and which pages are most (and least) frequently viewed.

 

To opt-out of Google analytics, please see:

https://tools.google.com/dlpage/gaoptout

 

For Google’s privacy policy, please see:

https://policies.google.com/privacy?hl=en-US

 

_gid

 

 

 

 

 

 

Functional cookies:

Organization

Cookie

Description

USTA

flToken

 

navigationLocation

 

facilitySearchText

 

registrationType

 

dontShowSenior

 

cartNumber

 

userAddedFacilities

 

alert_banner_session_storage_ids

 

redirected-from-alert-banner-{id}

 

sharedLocation

 

section

 

district

 

JSESSIONID

 

linkClicked

 

ecentFacilityTabClicked

 

flToken

 

ctaClicked

 

firstName

 

redirecturl

 

returnUrl

 

orderredirecturl

 

currentLocation

These cookies are used in connection with the www.usta.com site

 

Targeting cookies:

Organization

Cookie

Description

Adobe Audience Manager

aam_uuid

 

dpm

 

dextp

 

demdex

 

DST

 

userUaid

Adobe Audience Manager relies on cookies to perform different functions including assigning IDs, recording data calls, error tracking, and testing to see if cookies can be set. These cookies enable USTA to personalize and improve the performance of our websites, social networking pages, and marketing messages.

 

To opt-out please see: https://www.adobe.com/privacy/opt-out.html

 

For Adobe’s privacy policy, please see:

https://www.adobe.com/privacy.html

 

 

Controlling and Deleting Cookies

If you would like to change how a browser uses cookies, including blocking or deleting cookies from the Site you can do so by changing the settings in your web browser. To control cookies, most browsers allow you to either accept or reject all cookies, only accept certain types of cookies, or prompt you every time a site wishes to save a cookie. It’s also easy to delete cookies that are already saved on your device by a browser.

The processes for controlling and deleting cookies vary depending on which browser you use. To find out how to do so with a particular browser, you can use your browser’s “Help” function or alternatively, you can visit http://www.aboutcookies.org, which explains, step-by-step, how to control and delete cookies in most browsers.

Similar Technologies

We use technologies that resemble cookies to help track user activities and preferences. For example, we may use web beacons (tiny graphics with a unique identifier embedded on web pages or emails) to track your activities and communicate with cookies. You cannot opt out of web beacons used on webpages, but you can limit their use by opting out of the cookies they interact with. You can opt out of web beacons used in emails by setting your email client to render emails in text mode only.

Mobile Apps

Our apps (e.g., for iOS and Android) do not use cookies, but may use tracking technologies to, for example, authenticate you as a registered user, allow you to use the app’s features, and help us understand how our apps are being used. You cannot opt out of these mobile tracking technologies, but you may delete your apps and use the web versions of our services instead.

Third-Party Ad Serving & Audience and Traffic Measurement Services

The Site may use third-party network advertisers to serve advertisements you may see based on your visit. Network advertisers are third parties that display advertisements based on your visits to the Site and other websites you have visited. Third-party ad serving enables advertisements to be served to you for products or websites you might be interested in. In addition, we may share this information with Ace to allow them and their network advertisers to serve ads based on your interests to you.

The Site is in compliance with the Ad Choices Self-Regulatory Program for Online Behavioral Advertising. The goal of Ad Choices is to provide you with information about how online advertising works and the choices you have.

You may visit the http://www.aboutads.info/choices page to learn more about online behavioral advertising and to see your opt-out choices from companies that are participants in the Self-Regulatory Program for Online Behavioral Advertising.

Please note that if you choose to opt out, you will still see ads, but these ads will not be customized based on your interests generated from your visits over time and across different websites. In addition, the preferences you select on the http://www.aboutads.info/choices page may not apply to mobile devices. Due to the differences between using apps and websites on mobile devices, opt-outs will need to be set for both browsers and apps.

 

Use and Disclosure of Information

Except as otherwise stated, the USTA Family of Companies may use information you provide to improve the content of our Site, to customize the display of the Site to your preferences, to communicate information to you, for our marketing and research purposes, and for the purposes specified in this Privacy Policy.

If you provide personally identifiable information to this Site, we may combine such information with other actively collected information unless specified otherwise at the point of collection on this Site. We may also combine personally identifiable information with passively collected information.

We may disclose your personally identifiable information as well as passively collected information to third parties located in the United States and/or any other country:

        i.            to our affiliates;

       ii.            to our sponsors;

      iii.            to other tennis related organizations (including but not limited to USTA sections and districts);

      iv.            to the ITF for use on worldtennisnumber.com;

       v.            to select companies or organizations which we believe may offer products, services, materials or information of interest;

      vi.            to third parties we use to support our business (including fulfillment services, technical support, delivery services, chat service providers, email service providers, forum service providers, advertisement sales and management services and financial institutions);

    vii.            in connection with the sale, assignment or other transfer of the business of this Site to which the information relates; or

    viii.            where required by applicable laws, court orders or government regulations.

In addition, we will make full use of all information acquired through this Site that is not in personally identifiable form.

You acknowledge and agree that USTA, in management of certain programs and promotions, or programs may share your information with USTA sections and districts, affiliated businesses, the ITF, sweepstakes partners or sponsors (collectively, “Permitted Third Parties”). Your registration on our Site constitutes permission for the USTA and Permitted Third Parties to contact you for promotional and/or marketing purposes. Your relationship with each Permitted Third Party is independent of the USTA and subject to that Permitted Third Party’s terms of use and/or privacy policy. By registering, you acknowledge and agree that USTA does not and cannot control the actions of any Permitted Third Party, and you further agree to release and hold harmless USTA from any and all liability, injury, loss or damage of any kind that may arise from or out of your interaction with such Permitted Third Party.

 

Accessing, Correcting, Deleting and Opting Out of Certain Disclosures of Your Information

USTA understands that you may want to better understand the information USTA has received about you, to correct your information with the USTA, and to limit how USTA may retain and use your personal information.

If you would like to learn more about:

         i.            the categories or specific items of personal information USTA has collected about you;

        ii.            the categories of personal information shared with our sponsors and other companies or organizations which we believe may offer products, services, materials or information of interest to you; and/or

        iii.            the categories of third parties to whom the personal information was shared.

You may make such a request by emailing customercare@usta.com.  You may also contact USTA at customercare@usta.com to correct or delete any information that USTA possesses about you or to request that USTA not share your information with the third parties described above.   

Please note that there are some limitations on these rights.  USTA is able to provide your information only with respect to your interactions with usta.com, Net Generation, and USTA Membership programs.

For your security, if your request comes from an email account other than the one USTA has on file for you, USTA may require you to verify your identity through your registered email address or by other means.   You may also review and correct your account information, email subscriptions and other preferences by logging into your USTA account using your user ID and password.

There may be some circumstances where USTA may not be able to honor a request to correct or delete your personal information. For example, without limitation, we cannot agree to delete your match data, as it will affect the records of other players, or when it is necessary to protect USTA’s legal rights.

If you would like to opt-out of USTA sharing your information with sponsors and other companies or organizations which we believe may offer products, services, materials or information of interest to you, you may request that we do so by emailing customercare@usta.com to make such a request.

 

Security

We will take reasonable steps to protect your personally identifiable information as you transmit your information from your computer to our Site and to protect such information from loss, misuse and unauthorized access, disclosure, alteration or destruction in accordance with this Privacy Policy and the Terms of Use. You should keep in mind that no Internet transmission is ever 100% secure or error-free. In particular, email sent to or from this Site may not be secure, and you should therefore take special care in deciding what information you send to us via e-mail. Moreover, where you use passwords, usernames, ID numbers or other special access features on this Site, it is your responsibility to safeguard them.

 

Links to Other Web Sites

You should be aware that when you are on the Site you could be directed to other sites beyond our control. For example, if you "click" on a banner advertisement, the "click" may take you off the Site onto a different Web site. This includes links from advertisers, sponsors and partners that may use the Site’s logo as part of a co-branding agreement. These other Web sites may send their own cookies to you, independently collect data or solicit personal information and may or may not have their own published privacy policies. If you visit a Website that is linked to our Site, you should consult that site’s privacy policy before providing any personal information. Please note that the USTA Family of Companies are not responsible for the privacy practices of third parties.

 

Other Terms

Your use of this Site is subject to the Terms and Conditions of Use. If you choose to use this Site, your visit and any dispute over privacy and data collection is subject to this Privacy Policy and our Terms and Conditions of Use including limitations on damages and application of the law of the State of New York.

 

How to Contact Us

If you have any questions, comments or concerns about this Privacy Policy or the information practices of this Site, please contact us as follows:

United States Tennis Association

Attention: Customer Care

2500 Westchester Avenue, Suite 411, Purchase, NY 10577

(914) 696-7000

customercare@usta.com

 

California Privacy Rights

Pursuant to Section 1798.83 of the California Civil Code, our customers who are California residents have the right to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes.

To make such a request, please contact the following with such request:

United States Tennis Association

Attention: Advanced Media Dept.- California Privacy Compliance

2500 Westchester Avenue, Suite 411, Purchase, NY 10577

White Plains, NY 10604

 

International Users
Users Outside the United States

The USTA is the national governing body for the sport of tennis in the United States.   This Site is directly solely towards users who reside in the United States.  If you choose to use this website from outside the United States, you are consenting to the collection, storage, processing, and transfer of your information in and to the United States, pursuant to the laws of the United States.

Notwithstanding the forgoing, similar to the processes described above, the USTA will honor the following requests from users:

         i.            If the processing of personal data is based on your consent, the right to withdraw consent for future processing of that data.

        ii.            The right to request from USTA access to and rectification of your personal data.

        iii.            Subject to reasonable limitations, the right to request restriction of the processing of your personal data.

        iv.            Subject to reasonable limitations, the right to request erasure of your personal data.

You may contact USTA using any of the methods described in the “How to Contact Us” section of this Policy.

 

Do Not Track Signals

Some browsers have incorporated a Do Not Track (DNT) feature. These features, when turned on, send a signal that you prefer that the website you are visiting not collect and use data regarding your online searching and browsing activities. As there is not yet a common understanding on how to interpret the DNT signal, we currently do not respond to DNT signals on our site.

 

Changes to This Privacy Policy

If this Privacy Policy changes, the revised policy will be posted on this Site. Please check back periodically, and especially before you provide any personally identifiable information. This Privacy Policy was last updated on and is effective as of April 2023.